In collaboration with Microsoft, Virgin Atlantic has created ‘Ida’, an Immersive Digital Adventure built as a Windows 10 universal app, featuring specially created content that takes the viewer through a virtual Upper Class journey. Virgin Atlantic sales experts will be using the immersive reality experience on Windows 10 Tablets and Phones with their corporate customers, revolutionizing the airline’s approach to trade events and enabling customers to become part of the Virgin Atlantic experience from anywhere in the world.
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