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Android Developer Story: BabyFirst increases installs by 50% with Google Play

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US company BabyFirst creates educational content for babies, toddlers and their parents. Their apps now have over 30 million downloads, with 40% more downloads on Google Play than other platforms. Watch their story to learn how opting-in to the family section on Google Play, implementing Store Listing Experiments, and localizing the store listing page into 10 languages helped them increase downloads by 50% across their portfolio of apps.
▶ Find out more about the Designed for Families program
▶ Learn more about how you can find success on Google Play
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