Joe De Sena, CEO and co-founder of the Spartan Race, one of the most popular obstacle-race series in the world. Joe is an entrepreneur and longtime endurance and adventure racer. He will be discussing how he went from Wall Street to Fitness Street, the allure of Spartan Racing which has already challenged over one million people worldwide, and his vision to address the rising childhood obesity epidemic through The 431 Project. During his Talk, Joe wears a 40lb vest and leads everyone in a round of burpees.
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