To the untrained eye (and mouth), Cheetos are Cheetos. But even die-hard snack lovers might not realize the length engineers go to ensure each bite has the optimal crunch, lightness, and shape.
PepsiCo, whose Frito-Lay division makes Cheetos and other beloved brands like Tostitos and Doritos, wanted a more efficient way to consistently manufacture Cheetos with the proper attributes while reducing waste. To meet this goal, PepsiCo developed an AI solution powered by Microsoft Project Bonsai that monitors and adjusts its extruder line, the operation that produces Cheetos. The complex extruder line was an ideal test case: Several inputs and specifications, including the ratio of cornmeal to water and the speed of the cutting tool, interact to create ideal Cheetos characteristics.
Check out the cheesy details: https://blogs.microsoft.com/ai-for-business/pepsico-perfect-cheetos/?OCID=AS_PepsiCo_CustStory_FY21Q2_earn_AIsoc_yt_vid1co1
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PepsiCo, whose Frito-Lay division makes Cheetos and other beloved brands like Tostitos and Doritos, wanted a more efficient way to consistently manufacture Cheetos with the proper attributes while reducing waste. To meet this goal, PepsiCo developed an AI solution powered by Microsoft Project Bonsai that monitors and adjusts its extruder line, the operation that produces Cheetos. The complex extruder line was an ideal test case: Several inputs and specifications, including the ratio of cornmeal to water and the speed of the cutting tool, interact to create ideal Cheetos characteristics.
Check out the cheesy details: https://blogs.microsoft.com/ai-for-business/pepsico-perfect-cheetos/?OCID=AS_PepsiCo_CustStory_FY21Q2_earn_AIsoc_yt_vid1co1
Subscribe to Microsoft on YouTube here: https://aka.ms/SubscribeToYouTube
Follow us on social:
LinkedIn: https://www.linkedin.com/company/microsoft/
Twitter: https://twitter.com/Microsoft
Facebook: https://www.facebook.com/Microsoft/
Instagram: https://www.instagram.com/microsoft/
For more about Microsoft, our technology, and our mission, visit https://aka.ms/microsoftstories
- Category
- Software
- Tags
- Microsoft AI, Pepsi Co, Cheetos
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