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Ubisoft needs a reboot

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At some point in the last console generation, Ubisoft lost its soul. Ubisoft has 40 years of AAA hits and weird licensing deals to its name, and it used to be a pillar of European innovation – but in 2023, it’s selling live-service blandness, mobile ports with microtransactions and unreliable release dates.

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Category
Gadgets
Tags
engadget, technology, consumer tech
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