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Carolyn Chase: "Earth Day: Getting Started" | Talks at Google

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Carolyn Chase, CEO of San Diego Earth Day, shares how the San Diego Earth Fair drew 50K visitors for its 30th annual event! Awareness can be an amorphous concept, hard to measure. Yet how many times have you heard about a program “raising awareness”? And when was the last time you had your “awareness raised” in a way that made a difference? Find out how a small non-profit enrolls, trains, and inspires hundreds of new volunteers each year in order to produce the annual Earth Fair in Balboa Park, located in San Diego, California.

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