Dr. Howard Markel: "The Kelloggs: The Revolution of American Breakfast & [...]" | Talks at Google

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In this Talk, acclaimed social and cultural historian of medicine, public health, and epidemics, author Dr. Howard Markel will be joining us to discuss his newest book, "The Kelloggs: The Battling Brothers of Battle Creek", where he delves into the sweeping saga of Michigan & Battle Creek's very own Kellogg Brothers. The internationally famous wellness doctor John & his brother Will, cereal entrepreneur & advertising legend, whose lifelong competition and enmity toward one another changed America’s notion of health and wellness from the mid-nineteenth to the mid-twentieth centuries, and who helped change the course of American medicine, nutrition, wellness, and diet.
Get the book here:
Moderated by Jason Andreas.
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